Video-battle: GMail vs Microsoft Office 365
July 29, 2011 | Author: Adam Levine
Remember how Mark Benioff laughed at Microsoft's anti-advertising campaign? It turns out that Microsoft also can do similar things. A few days ago Google launched the advertising campaign that encourages users to switch from draconian email systems and their “embarrassingly outdated addresses” over to GMail, which features such niceties as free phone calls and video chat. For this campaign the video (see above) was created. You can see the red link to this video in your GMail-account. But Microsoft, whose Hotmail service is obviously one of the targets of Google's campaign, isn’t keeping quiet. Today another video hit the Web:
This video makes fun of GMail as it parses message text in order to show contextual ads. The video ends with the slogan: "Your email - is your business. Google makes it theirs. Microsoft Office 365. A better solution for your business".
Although Microsoft hasn’t confirmed that it stands behind the video but the insider sources confirm that it was created inside Microsoft.
See also: Top 10 Office suites