Jive integrates corporate community with Social Web

The company of the future - is a social network that includes employees, customers, partners, market experts, and the crowd of the web. All them are engaged in the business - discuss problems, share ideas and contribute their knowledge. Such company has no exact borders - it exists as an organic part of the market. That is why its product always meet expectations. But how to involve external contributors to the corporate community? It's not necessary any more. Let them communicate where they like. You just need to unite the internal corporate network with the global Social Web. That's the central idea of Jive Market Engagement - the new service of Jive (the leading Social Software vendor).

Jive's most popular solution, Jive SBS, already contains internal corporate social network tightly integrated with customer community. Jive Market Engagement is the third element that integrates these two networks with the external social web. Jive decided not to develop the new module itself, but to use the market-leading solution Radian6. This system can monitor discussions about your company and products in Twitter, Facebook, Google alerts, any blogs, forums, photo and video sharing communities, RSS channels  and even in email correspondence. Besides, it enables to post answers right from the user interface and also creates analytical reports, showing company-related activities in social media.



Unlike Social CRM software, an external discussion, after it's moved to internal corporate software from the Social media, is not archived but continued in Jive. For example, if somebody in Facebook complaines that he found a bug in your product, you can easily create a workspace around this issue, discuss it with co-workers and collaborate on the related tasks.

See also: Top 10 Office suites