Sysomos vs Talkwalker

August 20, 2023 | Author: Sandeep Sharma
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Sysomos
Sysomos offers innovative social media monitoring tools that deliver actionable data. Sysomos MAP and Heartbeat enable new levels of social intelligence. Sysomos helps you monitor, analyze, gather insights and ultimately, make the decisions that allow you to create better products and services for your customers.
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Talkwalker
Talkwalker is an incredibly powerful social media analytics tool & social media monitoring tool recommended by brands and agencies worldwide.
Sysomos and Talkwalker are both powerful social media listening and analytics platforms, each offering unique features to help businesses monitor and analyze their online presence and brand reputation. Sysomos provides a comprehensive suite of tools for social media monitoring, sentiment analysis, and competitive benchmarking. It excels in its ability to track brand mentions and conversations across various social media channels, enabling businesses to gain valuable insights into customer sentiment and industry trends. Additionally, Sysomos offers advanced data visualization and reporting capabilities, making it easier for businesses to understand and share their social media data. On the other hand, Talkwalker is known for its AI-driven insights and multilingual social media monitoring capabilities. It offers a global perspective on brand reputation by monitoring social media conversations in multiple languages, making it suitable for businesses with an international presence. Talkwalker's image recognition features and advanced sentiment analysis further enhance its ability to provide in-depth social media intelligence.

See also: Top 10 Social Media Management tools
Sysomos vs Talkwalker in our news:

2015. Sysomos acquired social marketing service Expion



Sysomos, the social analytics company, has successfully acquired Expion, an enterprise social marketing platform with prominent clients like Coca-Cola, Heineken, Volvo, and other renowned brands. The objective is to integrate Expion's services into the comprehensive Sysomos platform. Presently, many brands rely on multiple services to gain insights about their customers and engage with them on social media. By incorporating Expion into its portfolio, Sysomos intends to provide its users with an all-in-one solution that not only generates actionable analytics but also enables users to take direct action within its platform. Expion's platform shares similarities with services like Hootsuite and platforms like Percolate. Sysomos believes that by combining these capabilities with its own data analytics product, it can create a more appealing and comprehensive platform for brands.

Author: Sandeep Sharma
Sandeep is a marketing expert with a wealth of knowledge in various domains: customer relationship management, social media management, advertising, search engine optimization, website building, Sandeep has established himself as a multifaceted professional. He honed his skills while working at Salesforce and Hubspot, where he gained invaluable insights into the industry. Now, as the proud owner of a small advertising consulting agency, Sandeep continues to provide innovative and effective strategies to businesses, helping them thrive in the competitive landscape of digital marketing. You can contact Sandeep via email sandeep@liventerprise.com