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Microsoft Forms vs Qualtrics
July 20, 2023 | Author: Sandeep Sharma
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Microsoft Forms is an online survey creator, part of Office 365. Forms allows users to create surveys and quizzes with automatic marking.
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Online Survey Software & Insight Platform. Keeping a pulse on your customers doesn't have to be hard. Qualtrics survey software makes it easy to track customer satisfaction, loyalty, and feedback. As the top online survey platform to academic institutions and market researchers everywhere, conducting marketing research has never been easier. Qualtrics makes it easier, faster, and more affordable to conduct 360-degree employee assessments and get 360 feedback.
See also:
Top 10 Online Survey software
Top 10 Online Survey software
Microsoft Forms and Qualtrics are both powerful survey and form-building platforms, but they cater to different user needs and come with distinct features. One of the primary differences lies in their target audience and scope of application. Microsoft Forms is geared towards educators, businesses, and individuals seeking a straightforward solution for creating basic surveys, quizzes, and polls. It integrates seamlessly with other Microsoft applications like Excel and SharePoint, making it a convenient choice for Microsoft 365 subscribers. In contrast, Qualtrics is a robust enterprise-level survey platform designed to handle complex research projects and large-scale data collection. It offers advanced features such as sophisticated survey logic, panel management, and customizable reporting, making it ideal for academic institutions, market research firms, and organizations requiring in-depth data analysis and insights.
Another key distinction between the two platforms is the level of customization and flexibility they offer. Microsoft Forms provides a user-friendly interface and pre-built templates for quick survey creation, making it easy to use, especially for individuals with limited technical expertise. However, its customization options are relatively limited compared to Qualtrics. Qualtrics, on the other hand, excels in providing a wide array of customization tools, allowing users to create highly tailored surveys with advanced question types, conditional branching, and personalized branding. This level of flexibility and control is crucial for researchers and organizations that require tailored surveys to gather specific insights.
Pricing is also a significant differentiator between Microsoft Forms and Qualtrics. Microsoft Forms is often included as part of the Microsoft 365 subscription, making it a cost-effective option for organizations already utilizing Microsoft's suite of tools. In contrast, Qualtrics operates on a tiered pricing model, with higher costs associated with access to more advanced features and larger survey capabilities. While Microsoft Forms is suitable for users on a budget or seeking a simple solution, Qualtrics is the preferred choice for organizations willing to invest in a feature-rich, scalable, and customizable survey platform to meet their complex research and data collection needs.
See also: Top 10 Online Survey software
Another key distinction between the two platforms is the level of customization and flexibility they offer. Microsoft Forms provides a user-friendly interface and pre-built templates for quick survey creation, making it easy to use, especially for individuals with limited technical expertise. However, its customization options are relatively limited compared to Qualtrics. Qualtrics, on the other hand, excels in providing a wide array of customization tools, allowing users to create highly tailored surveys with advanced question types, conditional branching, and personalized branding. This level of flexibility and control is crucial for researchers and organizations that require tailored surveys to gather specific insights.
Pricing is also a significant differentiator between Microsoft Forms and Qualtrics. Microsoft Forms is often included as part of the Microsoft 365 subscription, making it a cost-effective option for organizations already utilizing Microsoft's suite of tools. In contrast, Qualtrics operates on a tiered pricing model, with higher costs associated with access to more advanced features and larger survey capabilities. While Microsoft Forms is suitable for users on a budget or seeking a simple solution, Qualtrics is the preferred choice for organizations willing to invest in a feature-rich, scalable, and customizable survey platform to meet their complex research and data collection needs.
See also: Top 10 Online Survey software
