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Lootsie vs Parse
June 09, 2023
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Lootsie is creating a world full of moments that matter. A world where everyday wins are recognized, rewarded and remembered. A world where achievement becomes real.
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The complete mobile app platform. Focus on creating unique & engaging apps on any platform. We take care of everything else your app needs, from the core of your app to analytics and push notifications.
Lootsie and Parse are both mobile app development platforms, but they have distinct features and focuses. Lootsie specializes in integrating a rewards and loyalty program into mobile apps to increase user engagement and monetization. It provides businesses with the tools to offer virtual currency, discounts, or exclusive content as rewards for specific user actions within their apps. Lootsie also offers features like campaign management, analytics, and customization options, enabling businesses to create tailored rewards programs.
Parse, on the other hand, was a popular mobile app development platform that provided backend infrastructure and services for app developers. It offered features like data storage, user authentication, and push notifications. However, Parse was discontinued by Facebook in 2017, and its features were migrated to open-source platforms like Parse Server.
Parse, on the other hand, was a popular mobile app development platform that provided backend infrastructure and services for app developers. It offered features like data storage, user authentication, and push notifications. However, Parse was discontinued by Facebook in 2017, and its features were migrated to open-source platforms like Parse Server.
Lootsie vs Parse in our news:
2015. Mobile loyalty app Lootsie raised $3.5M
Lootsie, the platform that enables developers to incorporate reward programs into their apps, has successfully raised $3.5 million in seed funding. Lootsie operates by providing users with Lootsie points, which can be redeemed for a wide range of rewards. On average, approximately 7 percent of users participating in Lootsie rewards programs convert and actively redeem their points. The concept behind Lootsie is to bring the familiarity of loyalty programs, commonly found in industries such as airlines or credit cards, to mobile apps. Lootsie offers real-world rewards, including gift cards and discounts on products from partner brands, as an incentive for users who consistently engage with partnered apps. Notably, the company has already established partnerships with brands such as Fiji Water and Sol Republic.
2014. Mobile app builder Parse adds crash reporting and local datastore
Parse, the mobile development platform that was acquired by Facebook last year, provides developers with a comprehensive set of features. However, one crucial aspect that was missing until now was crash reporting. While Parse offers an analytics service, developers had to rely on third-party tools to track app crashes. Fortunately, today, this much-needed feature has been made available. Another exciting addition is the support for Parse's local datastore on iOS, which was previously only available for Android. This framework enables developers to facilitate the use of critical app features even when users are offline, making it easier to deliver a seamless experience.
2014. App builder Parse adds A/B testing for push notifications
The latest feature being introduced by Parse, a subsidiary of Facebook, is called Parse Push Experiments. This feature is specifically targeted towards marketers and developers utilizing the Parse SDKs in their applications. It enables them to conduct A/B tests on various messages and timings for push notifications sent to mobile devices. The update seamlessly integrates with apps that are already using the most recent versions of the Parse SDKs, requiring no modifications from the developers' end. Instead, a new option has been added to the push composer in the Parse web console, allowing users to access A/B testing capabilities. According to Parse, over the past month, they have dispatched a staggering 2.4 billion mobile push notifications. Incorporating A/B testing into such a massive distribution system will undoubtedly have a significant impact on how and when millions of individuals choose to engage with their devices.
