LeadSquared vs Pipedrive

June 12, 2023 | Author: Sandeep Sharma
5
LeadSquared
Complete Marketing Automation and CRM software for businesses. Organize your lead capture, lead management, sales management and analytics in one platform.
23
Pipedrive
Sales pipeline software that gets you organized. Helps you focus on the right deals, so easy to use that salespeople just love it. Great for small teams. A simple and visual sales pipeline tool that teams love to use
LeadSquared and Pipedrive are both customer relationship management (CRM) platforms, but they differ in their approach and key features. LeadSquared is a comprehensive CRM platform that offers features such as lead management, sales automation, marketing automation, customer analytics, and workflow automation. It provides tools to capture and manage leads, track sales activities, automate marketing campaigns, and analyze customer data. LeadSquared aims to help businesses streamline their sales and marketing processes, from lead generation to conversion and customer retention. On the other hand, Pipedrive is a focused sales CRM platform that offers features like pipeline management, deal tracking, sales reporting, and integration with other sales tools. It provides a visual interface to track and manage sales opportunities, prioritize tasks, and monitor sales performance. Pipedrive aims to help sales teams stay organized, close deals, and optimize their sales processes. While LeadSquared offers a broader set of CRM features, Pipedrive specializes in sales pipeline management and sales tracking.

See also: Top 10 Online CRM software
LeadSquared vs Pipedrive in our news:

2023. Pipedrive unveiled AI-powered sales assistant



Pipedrive, the user-friendly and efficient sales CRM designed for small businesses, has unveiled its new AI-driven Sales Assistant, currently in beta. This innovative tool offers sales professionals insights into a deal's likelihood of success and suggestions for optimal next steps, significantly enhancing the chances of closing deals successfully. Companies that leverage the Sales Assistant experience a threefold increase in deal closures compared to those who don't. By incorporating AI capabilities into the Sales Assistant, Pipedrive aims to empower sales teams with targeted and actionable guidance, enabling them to further elevate their performance. The integration of AI into the Sales Assistant equips small businesses with a virtual assistant that utilizes cutting-edge technology to help them prioritize tasks, focus on key deals, and identify potential challenges in their sales pipeline.


2022. SaaS platform LeadSquared becomes unicorn with $153M funding



LeadSquared, an Indian SaaS startup, has achieved unicorn status by assisting sales teams in optimizing their efficiency through its CRM platform. The company focuses on automating the sales process, enhancing productivity across various touchpoints where sales executives operate, such as call centers, field sales forces, and digital channels involved in consumer purchases. LeadSquared equips businesses with tools to streamline vendor onboarding, conduct verifications, and facilitate collections, thereby simplifying and improving these essential sales operations.


2020. Sales CRM Pipedrive becomes unicorn



The latest European company to achieve unicorn status is Pipedrive, the sales CRM tool catering to small and medium-sized businesses. The company recently secured a majority investment from Vista Equity Partners, a U.S.-based private equity firm specializing in enterprise software. This investment has elevated Pipedrive's valuation to an impressive $1.5 billion. Pipedrive has always distinguished itself as sales software prioritizing the needs of salespeople, rather than just their managers. It was developed by sales professionals, for sales professionals. However, the platform has evolved into a comprehensive CRM solution that encompasses marketing functionalities as well. Pipedrive proudly boasts a user base of 95,000 companies relying on its software.


2017. Pipedrive CRM gets $17M



Pipedrive, a CRM platform specifically developed to enhance sales for SMBs, has successfully secured $17 million in Series B funding. The newly acquired capital will be allocated towards product and technological advancements, expanding the partner ecosystem, and global marketing efforts. Pipedrive boasts a customer base of over 30,000 small businesses from 140+ countries, positioning itself as a formidable competitor against well-established players in the SMB CRM space. Originally recognized for its sales software catering primarily to salespeople rather than managers, Pipedrive has evolved into a comprehensive CRM platform. It has achieved this by integrating with over 50 online software solutions and consistently adding new integrations each month. These integrations encompass a range of business tools including Google Apps, Trello, Zapier, Mailchimp, Yesware, and Pandadoc.


2015. Cloud-Based CRM Pipedrive gets $9 Million funding



Pipedrive, a SaaS CRM tool designed to assist small companies in managing and boosting sales, has successfully concluded a Series A funding round, raising $9 million. With a focus on small to medium-sized businesses, Pipedrive has gained popularity among various tech companies, including Fortumo, Postmates, FalconSocial, and Blippar. The primary objective of Pipedrive is to address the shortcomings of traditional CRM/sales software by streamlining the user experience. Conventional CRM solutions often demand excessive data entry and lack clearly defined workflows, leading to user dissatisfaction and, ultimately, missed sales opportunities. In contrast, Pipedrive offers a more intuitive approach with its visual dashboard, presenting deals in a pipeline format that spans from initial contact and contract negotiations to finalized deals. Notable competitors in the CRM market for Pipedrive include Zoho CRM, Base, Capsule, Insightly, and PipelineDeals. Furthermore, within the CRM landscape, all players compete against Salesforce at the high end and the humble spreadsheet at the lower end.

Author: Sandeep Sharma
Sandeep is a marketing expert with a wealth of knowledge in various domains: customer relationship management, social media management, advertising, search engine optimization, website building, Sandeep has established himself as a multifaceted professional. He honed his skills while working at Salesforce and Hubspot, where he gained invaluable insights into the industry. Now, as the proud owner of a small advertising consulting agency, Sandeep continues to provide innovative and effective strategies to businesses, helping them thrive in the competitive landscape of digital marketing. You can contact Sandeep via email sandeep@liventerprise.com