Freshsales vs LeadSquared
June 12, 2023 | Author: Sandeep Sharma
Freshsales and LeadSquared are both customer relationship management (CRM) platforms, but they differ in their approach and key features. Freshsales is a comprehensive CRM platform that offers features such as lead management, contact management, deal tracking, email tracking, and workflow automation. It provides tools to capture and organize leads, track sales activities, and automate sales processes. Freshsales aims to help businesses streamline their sales efforts, improve lead conversion rates, and enhance customer relationships. On the other hand, LeadSquared is a robust CRM platform that offers features like lead management, sales automation, marketing automation, customer analytics, and workflow automation. It provides tools for capturing and managing leads, automating marketing campaigns, and analyzing customer data. LeadSquared aims to help businesses optimize their sales and marketing processes, from lead generation to conversion and customer retention. While Freshsales offers a wide range of CRM features with a focus on sales automation, LeadSquared provides a comprehensive CRM solution with additional marketing automation capabilities.
See also: Top 10 Online CRM software
See also: Top 10 Online CRM software
Freshsales vs LeadSquared in our news:
2022. SaaS platform LeadSquared becomes unicorn with $153M funding
LeadSquared, an Indian SaaS startup, has achieved unicorn status by assisting sales teams in optimizing their efficiency through its CRM platform. The company focuses on automating the sales process, enhancing productivity across various touchpoints where sales executives operate, such as call centers, field sales forces, and digital channels involved in consumer purchases. LeadSquared equips businesses with tools to streamline vendor onboarding, conduct verifications, and facilitate collections, thereby simplifying and improving these essential sales operations.
2020. Freshworks relaunches its CRM service
Freshworks, the company specializing in customer and employee engagement solutions that encompass a wide range of products, including call center software, customer support tools, HR solutions, and marketing automation services, has announced the launch of its latest offering: Freshworks CRM. Developed on the foundation of the newly introduced Freshworks Neo platform, this new service aims to equip sales and marketing teams with comprehensive tools for gaining valuable insights into their customer base, leveraging the power of machine learning to enhance predictive capabilities. Freshworks CRM essentially represents a rebranding of the company's Freshsales service, complemented by the advanced features of its Freshmarketer marketing automation tool.