Clicky vs Matomo
May 23, 2023 | Author: Sandeep Sharma
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Clicky Web Analytics enables bloggers and small websites to get insights and live information about their online visitors. Clicky lets you see every visitor and every action they take on your web site, with the option to attach custom data to visitors, such as usernames or email addresses. Analyze each visitor individually and see their full history.
Clicky and Matomo (formerly Piwik) are both popular web analytics platforms, but they have some key differences in terms of their features and approach. Clicky is a real-time web analytics tool that offers comprehensive website tracking, heatmaps, conversion tracking, and customizable dashboards. It emphasizes real-time data and provides user-friendly interfaces, making it suitable for individuals and small businesses seeking a quick and intuitive analytics solution. On the other hand, Matomo is an open-source web analytics platform that focuses on privacy and data ownership. It offers features such as website analytics, user behavior tracking, goal tracking, and data export. Matomo allows users to host their analytics data on their own servers, giving them complete control over their data. It is suitable for businesses and organizations that prioritize data privacy and compliance.
See also: Top 10 Web Analytics software
See also: Top 10 Web Analytics software
Clicky vs Matomo in our news:
2018. Piwik rebrands as Matomo
After a decade of developing Piwik and achieving remarkable success in creating the leading open-source analytics software that empowers users to have complete control over their data, the developers are embarking on a new chapter. As a result, the community project known as Piwik will now be known as Matomo. This change in name is the only modification; everything else remains unchanged. The developers' commitment to privacy has proven to be visionary, especially in light of the increasing global emphasis on privacy and the imminent introduction of privacy regulations in Europe. With the highly anticipated release of Matomo 4.0 planned for this year, new privacy protections will equip users with the necessary tools to comply with GDPR privacy laws. Matomo will continue to evolve in harmony with these regulations, guided by a clear and focused vision.