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Campaign Monitor vs Klaviyo
July 21, 2023 | Author: Sandeep Sharma
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Campaign Monitor makes it easy to attract new subscribers, send them beautiful email newsletters and see stunning reports on the results. Our template builder makes it easy for anyone to design beautiful email templates in minutes. Choose from a range of layouts, add your logo and tweak the colors. Each template is automatically optimized for mobile devices and looks great in every email client.
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Klaviyo is an email marketing platform created for online businesses — featuring powerful email and SMS marketing automation.
Campaign Monitor and Klaviyo are both popular email marketing platforms, but they cater to different types of users and offer distinct features. Campaign Monitor is known for its user-friendly interface and simplicity, making it an ideal choice for small to medium-sized businesses and beginner marketers. It offers a wide range of customizable email templates, automation features, and advanced analytics, allowing users to create and manage effective email campaigns with ease. On the other hand, Klaviyo is a more sophisticated platform that focuses on eCommerce businesses and data-driven marketing. It offers advanced segmentation, behavior-based automation, and personalized content, making it an excellent choice for businesses seeking to engage with their customers in a highly targeted and personalized manner. Klaviyo's integration with eCommerce platforms allows businesses to leverage customer data and behavior to deliver relevant and timely email campaigns.
See also: Top 10 Email Marketing Solutions
See also: Top 10 Email Marketing Solutions
Campaign Monitor vs Klaviyo in our news:
2021. Klaviyo’s next-gen email marketing platform engorges on $320M
Klaviyo may not be as widely recognized as Constant Contact and Mailchimp currently, but it is undoubtedly positioned to become a leading player in the next generation of email marketing startups. The company has recently secured an impressive $320 million in Series D funding. Klaviyo excels in seamlessly integrating with customer data sources and has developed advanced technology to handle data at scale, enabling the creation of personalized experiences across multiple channels while effectively measuring results. In addition, Klaviyo offers seamless integration with popular e-commerce platforms such as Shopify, BigCommerce, Commerce Cloud, Magento, WooCommerce, and PrestaShop, enhancing its versatility and appeal to online businesses.
2020. Email marketing automation platform Klaviyo scores $200M
Marketing automation platform Klaviyo aims to revolutionize the manner in which marketers engage with data, granting them direct access to both their data and customers. This facilitates message customization and enhances overall outcomes. Demonstrating investor confidence, the company has secured a substantial $200 million Series C funding, valuing it at an impressive $4.15 billion. Klaviyo's platform seamlessly integrates data, message personalization, and machine learning to continually enhance performance, enabling it to effectively compete with major email platforms.
