Buffer vs Loomly

August 20, 2023 | Author: Sandeep Sharma
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Buffer
Buffer is a software application designed to manage social networks, by providing the means for a user to schedule posts to Twitter, Facebook and Linkedin. Buffer makes it super easy to share any page you're reading. Keep your Buffer topped up and we automagically share posts for you through the day.
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Loomly
Loomly is the Brand Success Platform that empowers marketing teams to grow successful brands online through collaboration, publishing & analytics features.
Buffer and Loomly are both popular social media management tools, but they have distinct features that cater to different user needs. Buffer is well-known for its user-friendly interface and straightforward scheduling capabilities, making it an ideal choice for individuals, small businesses, and startups. It allows users to schedule and publish content on major social media platforms with ease and offers basic analytics to track post performance. Buffer's simplicity and affordability make it a popular option for those seeking to streamline their social media efforts without the complexity of more extensive features. On the other hand, Loomly places a strong emphasis on content planning and collaboration. It provides a visual content calendar that allows users to preview and organize posts with a drag-and-drop interface, making it attractive for businesses and agencies with a focus on visual branding. Loomly's collaborative features enable team members to work together, review and approve content, and manage workflows efficiently, making it an ideal choice for organizations with multiple contributors involved in social media marketing.

See also: Top 10 Social Media Management tools
Buffer vs Loomly in our news:

2014. Social media management service Buffer raises a $3.5 million



The social media management company, Buffer, is in the process of raising a $3.5 million Series A funding round. Buffer offers users a convenient solution for sharing social media content by allowing them to schedule online posts throughout the day. With Buffer, users can intelligently share pictures, links, or videos on platforms such as Facebook, Twitter, LinkedIn, and Google+. By simply adding content to their Buffer, it will be automatically posted at optimal times throughout the day, ensuring better engagement. Buffer is compatible with various devices, thanks to its extensive range of app integrations, browser extensions, and shortcuts. Despite generating a monthly revenue of nearly $400,000, Buffer has managed to maintain profitability.

Author: Sandeep Sharma
Sandeep is a marketing expert with a wealth of knowledge in various domains: customer relationship management, social media management, advertising, search engine optimization, website building, Sandeep has established himself as a multifaceted professional. He honed his skills while working at Salesforce and Hubspot, where he gained invaluable insights into the industry. Now, as the proud owner of a small advertising consulting agency, Sandeep continues to provide innovative and effective strategies to businesses, helping them thrive in the competitive landscape of digital marketing. You can contact Sandeep via email sandeep@liventerprise.com