Ahrefs vs SimilarWeb

July 06, 2023 | Author: Sandeep Sharma
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Ahrefs
Ahrefs Site Explorer is a search engine optimization tool for monitoring and analyzing backlinks to a specific site. Huge index of links, data updates every 15 minutes, friendly interface and rich data analysis have made Site Explorer the world's most powerful tool for checking links. The tool can show links (including new and internal), linking domains, anchors, and best pages of a domain.
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SimilarWeb
Compare website traffic with SimilarWeb.com's advanced traffic estimator tool. See any website's traffic sources & uncover their online marketing strategies.
Ahrefs and SimilarWeb are both powerful tools used in the field of digital marketing, but they have distinct differences in terms of their focus and functionality. Ahrefs is primarily known for its comprehensive backlink analysis capabilities. It offers detailed insights into a website's backlink profile, referring domains, anchor text, and more. Ahrefs also provides features like keyword research, competitor analysis, and rank tracking. On the other hand, SimilarWeb is a competitive intelligence tool that provides a wide range of data and analytics on website traffic, audience demographics, referral sources, and user behavior. It helps users understand and benchmark their website's performance against competitors. While Ahrefs excels in backlink analysis, SimilarWeb offers a broader view of the digital landscape, allowing users to gain valuable insights into website traffic and audience behavior.

See also: Top 10 SEO services
Ahrefs vs SimilarWeb in our news:

2015. Web analytics service SimilarWeb raised $25M



SimilarWeb, a platform that offers insights into website and mobile app traffic for both publishers and their competitors, recently secured $25 million in funding. This investment will be utilized to further develop the company's business through organic expansion and potential acquisitions. SimilarWeb's primary competitor is Alexa, known for its website rankings. However, SimilarWeb aims to surpass its rival by providing an additional layer of transparency. In addition to offering users free access to various details such as search marketing, display, and traffic data, SimilarWeb generates revenue by offering a Pro tier subscription. The Pro tier starts at $200 per month and follows a modular pricing structure, allowing users to pay only for the specific data they require.

Author: Sandeep Sharma
Sandeep is a marketing expert with a wealth of knowledge in various domains: customer relationship management, social media management, advertising, search engine optimization, website building, Sandeep has established himself as a multifaceted professional. He honed his skills while working at Salesforce and Hubspot, where he gained invaluable insights into the industry. Now, as the proud owner of a small advertising consulting agency, Sandeep continues to provide innovative and effective strategies to businesses, helping them thrive in the competitive landscape of digital marketing. You can contact Sandeep via email sandeep@liventerprise.com