AdWhirl vs iAd

July 26, 2023 | Author: Sandeep Sharma
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AdWhirl
AdWhirl is an advertising mediation platform for iPhone applications that allow developers to switch between ad networks on-the-fly. Use the AdWhirl technology to display ads from different ad networks in your Android and iPhone applications. Switch ad networks on the fly, all for free. With the source code available, you can see how it all works.
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iAd
iAd is Apple's advertising platform. We help businesses find the right people and create the kind of advertising that captures attention and drives results.
AdWhirl and iAd are both mobile advertising platforms, but they have distinct differences in their ownership, features, and availability.

AdWhirl is an open-source mobile advertising mediation platform that acts as a mediator between app developers and multiple ad networks. It allows developers to manage and optimize their ad inventory from different ad networks through a single integration. AdWhirl provides flexibility in managing and prioritizing ad networks, optimizing fill rates, and maximizing ad revenue. However, it's important to note that AdWhirl is no longer actively maintained or supported, and developers are encouraged to use alternative mediation platforms.

iAd, on the other hand, was Apple's mobile advertising platform that offered in-app advertising for iOS developers. It provided a platform for developers to monetize their iOS apps through rich media ads and targeted advertising. However, as of 2016, Apple discontinued the iAd platform, and it is no longer available for new campaigns.

See also: Top 10 Mobile Advertising platforms
Author: Sandeep Sharma
Sandeep is a marketing expert with a wealth of knowledge in various domains: customer relationship management, social media management, advertising, search engine optimization, website building, Sandeep has established himself as a multifaceted professional. He honed his skills while working at Salesforce and Hubspot, where he gained invaluable insights into the industry. Now, as the proud owner of a small advertising consulting agency, Sandeep continues to provide innovative and effective strategies to businesses, helping them thrive in the competitive landscape of digital marketing. You can contact Sandeep via email sandeep@liventerprise.com